Walking around the show with Deyan Sudjic reminded me how hard it is to stand out now. It’s not enough to be simply proficient any more — there is just too much design out there.

Happy to say that Perished Pets got a feature in this weekends Financial Times newspaper following our exhibit at New Designers One Year On 2015. It’s a great honour to be featured and to be considered an “emerging young design stars to look out for”. As the article explains, there is so much amazing talent out there from amazing designers & makers around the world, it’s difficult to stand out, but I like to think that Perished Pets offers something a little different! You can read the full article online here.